Effective use of A-Frame Sidewalk Signs in Chicago

Need to get the word out about your business but do not have the budget for marketing and advertising? Well, why not just make good use of the sidewalk in front of your store? Just like in the old days before the Internet, and even television, sidewalk signs can tell people you are open for business or invite passersby inside for a sale or promotion. Sidewalk signs are especially good for new businesses in high-traffic areas where people will not only see your sign but tell others about it as well.

There are many different types of sidewalk, or portable signs. They range from chalkboards to simple, foam-core or corrugated plastic “sandwich” board signs you can set out and bring in each day, to more permanent “marquis” signs with letters you can change, depending on your message. Costs for these signs vary based on materials and design demands. For more complex designs or bigger sidewalk signs, you can expect to pay considerably more.

Ask yourself these questions when deciding on your sidewalk sign design and production needs:

1. Will I need to bring my sign at the close of each day's business or will it stay outside?
2. Do I need a sidewalk sign that will withstand harsh weather such as rain, high winds or snow?
3. Will I need help with designing my sign?
4. Are there any permitting issues to using the sidewalk outside my store?
5. What size would I like my sign to be?
6. Would I like multiple sidewalk signs designs and produced at one time?
7. What is my budget?

Sidewalk signs date back to a simpler time but are no less effective today. Unlike their predecessors, the ones we use today can incorporate seriously eye-catching graphics, LED back lighting and changeable text. They can be very lightweight and highly portable, making them perfect for temporary advertising. No matter what your need may be when it comes to sidewalk signs, you will be pleasantly surprised by the choices you have to help you with one of the simplest forms of advertising there ever was. Have fun and do not forget to include contact information (in case someone has no time to enter your store), a Web site address if you have one and a call to action (sales, promotions, rewards programs are all great incentives).